For the past 6 months I’ve been working on NYNY Hotel and Casino’s new advertising campaign, without them buying a god damn thing. And we’re the only team on it. That’s over twelve hundred hours worth of mind bending, hell grinding work. Now just think about that for a second. Twelve hundred hours is equal to over 400 major league baseball games. It’s over a hundred plane rides to Europe and two hundred plane rides to Asia. Twelve hundred hours is longer than the time it took to figure out and implement a succsessful plan for getting the astronauts on Apollo 13 back from the dark side of the moon. It’s twelve hundred fucking hours. So, two things happened today. The first, after twelve hundred hours, the client finally bought a fucking ad.
The second. I quit.
Insanity by definition is: Something that is extremely foolish.
Spending twelve hundred hours writing a single fucking piece of advertising seemed to qualify as foolish in my book. It’s good to have my mental health back. I sure did miss it.
Tags: advertising, awesome, barcrawl, beer, casino, foolish, glass, hotel, insane, irish, job, new york, NY, pint, pub, pubcrawl, quit
